General Demographics
United States Census Bureau
Demographic characteristics, total population, social, and economic census data for the U.S. and international locations. Useful in determining market size.
United States Census Bureau: International Programs
List of statistical agencies in different countries for local demographics.
Bureau of Labor Statistics
Various statistics and reports on labor related topics such as business cost, salary and wages, employee benefits, and occupational outlook and projections. Includes geographic profiles of employment and unemployment, spending and time use.
World Development Indicators
Statistics from the World Bank for almost 600 development indicators, dating as far back as 1960.
Mapping Tools
SimplyAnalytics
Generates tables and maps based upon desired United States data, including population, age, race, income, employment, and education.
Business Analyst Online
US demographic and business data by means of an interactive map application. Individual account required.
Consumer Lifestyle and Buying Power
Use the Data Tool to search "Market Indicators & Forecasts" for detailed data on demographics, income, market demand and expenditures for many geographies.
Bureau of Labor Statistics
Various statistics and reports on labor related topics such as business cost, salary and wages, employee benefits, and occupational outlook and projections. Includes geographic profiles of employment and unemployment, spending and time use.
Search using the key phrase "consumer spending."
Mintel Reports
U.S. consumer market studies and primary and secondary data analysis for topics including food, beverage, apparel, beauty, retail, and travel. Demographic specific reports are also available. Also includes Global New Products Database (GNPD).
Passport
Market research reports on consumer products and industries worldwide from Euromonitor International.
Consumer Behavior and Culture
International Journal of Consumer Studies
Published quarterly. Articles focus on goods and services, family and social studies, consumer issues, and home economics.
Check Harvard Availability
Journal of Consumer Research
Published quarterly. Features scholarly research that describes and explains consumer behavior.
Check Harvard Availability
Journal of International Consumer Marketing
Published six times per year. Academic publication for marketers to understand how people behave as consumers.