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Homepage of house rental site with houses, including one resembling a smiling face.
Shunyuan Zhang's research of Airbnb shows how a simple smile can build trust and increase demand.
Data and Technology

The Dangers of Deferring to AI: It Seems So Right When It's Wrong

Social Responsibility and Sustainability

Climate Migration: Why Some People Aren't Suited for the Cold (or Heat)

Data and Technology

The AI-Savvy Founder: The Next Frontier of Startup Experimentation

Data and Technology

What Happened When TikTok Songs Went Silent for Three Months

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A multimedia case study by Richard Ruback and Robin Greenwood illustrates the benefits of hiring intellectually disabled adults.

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