Sheryl Adkins-Green

As CMO of Mary Kay, Inc., Sheryl Adkins-Green leads global marketing strategy, brand positioning, new product development, advertising, digital marketing, social media, product education, and customer insights.

Adkins-Green joined Mary Kay in 2009 and was named chief marketing officer in 2011. In this role she drives long-term growth, supports more than three million Independent Beauty Consultants, and has been instrumental in developing a product portfolio strategy generating innovative skin care, coloring, and fragrance products.

She has also driven the development of digital marketing and social media tools that enable independent beauty consultants to successfully sell Mary Kay products anytime and anywhere.