Economics and Global Commerce

CEOs Quietly Redraw Trade Maps Along Political Lines

The political beliefs of senior leaders often dictate a company's international business decisions, with many firms more likely to reduce trade with governments whose policies they oppose, research by Elisabeth Kempf shows.

Duotone image with shipping containers waiting on a cement dock.

We’ve all seen governments use tariffs and sanctions to achieve geopolitical goals and reshape economies. But people might not realize that companies use similar tactics—privately.

US executives who disagree with the policies of an incoming government where they operate are 12% more likely to curtail trade with such nations, levying so-called “private sanctions,” says research by Harvard Business School’s Elisabeth Kempf. And the stronger a CEO’s beliefs, the more likely their company is to reduce trade.

It’s not just government-induced measures that can disrupt global trade networks.

“It’s not just government-induced measures that can disrupt global trade networks,” says Kempf, associate professor and coauthor of the working paper, “The Political Economy of Firm Networks: CEO Ideology and Global Trade.” “CEOs shape them as well through their own political views that creep into their decisions. Ideological alignment matters.”

Kempf worked on the paper with Margarita Tsoutsoura, an associate professor at the Olin Business School at Washington University in St. Louis, and Mancy Luo, a senior lecturer at the Bayes Business School at the University of London.

With trade relations upended by the Trump Administration’s sweeping tariffs, the work warns of further fracture at the highest levels of corporations, with partisanship playing a hidden role in influencing cross-border trade. And by examining recent elections in Europe, it shows that political shifts don’t have to be radical to trigger pullback.

Measuring ‘ideological distance’

The researchers aimed to quantify the “ideological distance” between US CEOs and political parties outside the US that recently won close elections. They used shipping data to gauge US firms’ reactions, and whether the ideological distance grew between a CEO and a new incoming government.

The study allowed researchers to compare Democratic and Republican-led US firms doing business in the same country before and after an election. Slightly more than three-quarters of CEOs in the study were Republican.

When companies reduce trade

US firms were about 12% more likely to reduce trade with countries led by governments whose political ideology grew more distant after elections from that of their CEOs.

The effect was nearly twice as high for those firms whose CEOs were considered “highly politically engaged,” based on the frequency of their voting and level of their campaign donations in US elections.

Inside the research

The analysis by Kempf and colleagues relied on a decade’s worth of global trade, voting, and elections-return data, including:

  • Voter and donation records

    US voter registration and campaign donations for 656 CEOs of 570 US firms.

  • Corporate shipping data

    S&P Global Panjiva and US Customs and Border Protection data tracks shipping by individual firms from 2007 to 2021.

  • Election and party analysis

    The Manifesto Project Database provided party and ideology information on 40 elections in 27 countries from 2009 to 2019.

Trade reduction on average started within six months after a change in government and lasted at least two years. The shift was especially pronounced between US firms and their short-term partners, suggesting ideological alignment matters when there are more “flexible and substitutable connections.”

Misaligned US firms not only reduced ties with the country with the newly elected government. They were also less likely to establish new trade relationships and relied more on existing trade partners, thereby concentrating their trade network.

Ideological distancing applied to both small and large US corporations, as well as to US firms headed by Republican- or Democrat-leaning chief executives, when they were compared to unaffiliated executives.

Examples of Austria and Italy

Kempf points to the 2017 election in Austria, for example, when a conservative party won the parliamentary election. The results increased ideological distance for Democrats and decreased it for Republicans.

Meanwhile, the 2013 election in Italy had the opposite effect—Republican chief executives experienced an increase in ideological distance and Democrats a decrease when a center-left party took control.

If political ideology can alter your estimates of dollars and profits, it can have far-reaching effects.

Kempf said it was especially notable that the shifts happened in countries with democratically elected governments, not in autocratic countries, like China or Russia.

“You don’t need to have radical parties being elected to see trade shifts,” she says. “It doesn't have to be going to very extreme political spectrums. A shift from center right to center left, or from center left to center right, can generate meaningful differences.”

Politics seep into profits

The authors didn’t tally the specific economic losses from post-election trade moves by US firms, but Kempf says it’s likely there are trade costs as a result of a CEO’s political ideology.

“Conference call data shows that politics seeps into executives’ perception of country risk,” she says. “One can develop an ideologically clouded view of how and where an economy of a country is headed. It affects estimates of profits and decisions.”

She elaborates: “Interrupting trade relations and building new relationships can be costly. If political ideology can alter your estimates of dollars and profits, it can have far-reaching effects.”

Image created for HBSWK with asset from Unsplash/Aldward Castillo.

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The Political Economy of Firm Networks: CEO Ideology and Global Trade

Kempf, Elisabeth, Mancy Luo, and Margarita Tsoutsoura. "The Political Economy of Firm Networks: CEO Ideology and Global Trade." Harvard Business School Working Paper, No. 25-050, April 2025.

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