Baker Library
Marketing in the Modern Era:
Trade Catalogs and the Rise of 19th-Century American Advertising
More Images on Emergence of Supporting Industries



Title page of Morris, Tasker & Co., Pascal Iron Works. Illustrated catalogue (Philadelphia: Henry B. Ashmead, printer, 1860). Second edition.



Detail of a lighting fixture for railway cars from Safety Car Heating and Lighting Company. Catalogue of fittings…(New York: Safety Car Heating and Lighting Company, 1890).




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