Marketing Strategies and Channels
Research and Industry Associations and Services
American Marketing Association
Information about publications, a career center including job listings, and a reference center for marketing information.
Business Marketing Association
Resources for B2B marketers and communicators including CareerLink and Learning Place. Provides salary surveys and a monthly journal.
GreenBook: Worldwide Directory of Marketing Research Companies and Services
American Marketing Association, published annually
Ref. HF 5415.2 .G72
Indexed by company name, services provided, market/industry specialization, location, and key personnel.
