Baker Library | Bloomberg Center

Warc

Description: Warc is a global advertising database that provides data on aggregate advertising expenditures and media costs, campaign case studies, advertising and marketing journals, thought leadership pieces, company profiles, and marketing conference reports.

Content Type: Analyst & Research Reports, Industry Information & Statistics

Subject: Advertising, Information Technology

Access:

  • HBS intranet
  • Authorized Baker visitors

Use of this database implies acceptance of our Copyright and Licensing Restrictions.


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